Mahindras' Brand Logo needs a replacement

Mahindra's SUV 500 should change its logo. The present logo has tarnished the image of that vehicle. If it is replaced with a sleek Brand emblem it will get an international appeal and look. Learn from the other Brands. Mahindra's are still not sophisticated.

 

VBS –AdGuru

www.creativesaigal2.blogspot.com

Advertising Guru Speaking

Listerine Print ad appeared on The Times of India on 29^th Jan-2012- the Caption is copied from another creative-came in 2006(Ref: http://creativesaigal.blogspot.com/2008/02/ad_7274.html). The agency owes an apology to the Copy writer of the previous creative. This is not the first time copied Creative appears in India. But, I strongly feel John & Johnson should have verified it before approving. Listerine is a reputed brand I have been following for a long time. I had commented about Listerine's previous ad- as well as it was less informative.

Johnson & Johnson should be very careful ….your brand is reputed and you don't need Copied Creative ..

 

VBS-AdGuru

Italy sinking

1. One of the world's lowest birth rates, Italy is a nation of
pensioners and a young leadera are in 50s. Industries and the Army
will find scarcity of manpower.
2. Italy's borrowing cost - 7.4 percent.
3. Italy's Debt, $2.6 trillion ((euro)/
4. Italy's GDP Grow only 0.5% in 2012.
5. For the past fifteen years Italy's budget deficit has been 3.5% of
GDP. It is currently 4.5%.

Creating a plan to increase personal income through work or owning a business

Find a place where you feel confident that your business will stand out from the others.  Then create a business model that will capitalize.  Having core competence is critical to the success of an organization.  They should be cross-functional and have performance measures for cost, quality, time, and outcome.  Core competencies are the things you do for the company that sets you apart.  These are the skills that make you valuable and unique.  It especially deals with how well diverse productions skills coordinate with multiple technology streams.  Examples of core competences include; excellent customer service, information networking on state, nation or worldwide levels, new product research and development, market research, product innovation, low production costs, speedy distribution process, and relationship development....

US Credit rating goes down again

The latest degradation of its status from AAA to AA+ and A by
different agencies can spoil reputation of American economy. An
irresponsible war ruined a great nation.

Cisco down

Cisco sold its Mexican unit.Job cut 9%.

IBM up

IBM profits up by 8%.